Digitization of the fuel card industry is high on the agenda for all major card issuers with companies realising the benefits of added control, loyalty features and process simplification. Many companies believe that the fuel card as a payment media will transition to a mobile app.
From a consumer perspective, mobile apps have appeal, but ease of use will be paramount. From a fleet perspective, there are limitations to what an app can provide.
Companies moving towards digitizing fuel cards will ultimately face several challenges. Multiple steps in an app to conclude a transaction as well as missing data are just part of the problem.
These challenges can be addressed by combining an app with AVI (Automatic Vehicle Identification). Any existing app can still be used for onboarding, loyalty tracking and direct communication, while the AVI solution provides a simple drive in, fill up, drive out experience without any user intervention. Since AVI localizes the transaction to a specific pump and nozzle without any intervention from the driver, the refuelling experience is entirely frictionless.
From a commercial fleet perspective, an AVI solution provides fuel grade verification, nozzle in tank security as well as Level 3 data such as odometer and engine operating hours.
Companies investing in digitization projects need to carefully consider the user interface and the number of steps required to complete a transaction. AVI serves to simplify the refuelling process completely and the infrastructure can be leveraged to address the needs of consumers, light and heavy fleet vehicles.
By combining your digitisation app/fuel card with an AVI solution, your Customer benefits include:
- Consumer benefits:
- Automate the payment process
- Simplified process to refuel with no user intervention required
- Enhanced security from nozzle to tank
- Ensure the right fuel grade is used (the pump will only start if the correct nozzle is in the tank)
- Simple peel and stick installation for consumers and light fleet
- Commercial benefits in addition to the above:
- Savings
- Prevent unauthorised refuelling
- Lower operating costs – meet savings targets and improve profit margins
- Fuel losses and abuse detected earlier reducing losses
- Lower admin costs through electronic recording and reporting
- Abnormal usage highlighted quickly
- Enhanced Management Controls
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- Automatically capture L3 data such as odometer and engine operating hours
- Automated data collection and reporting for fuel management purposes
- Quality data facilitates a better understanding of drivers and vehicle performance
- Easy comparison of vehicles operating similar routes
- Reports available on demand through automated processes
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- Savings
By including AVI as an integral part of the digitization journey, companies will be assured of widespread adoption.